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Eredi Zucca: Iconic Milanese barberia

Eredi Zucca is a historic Milanese barbershop and skin care brand with roots dating back to the early 17th century. The brand pays tribute to the legacy of the Zucca family name, who gained fame by making wigs, which were extremely popular at the time and considered a status symbol. Especially famous was Giuseppe Zucca, who's skill and craftsmanship soon earned him a reputation after the pivotal moment when he restored the wig of the distinguished Duke of Milan, which had been damaged just before an important gala event. This event cemented Giuseppe's reputation as a master of his craft, leading aristocrats to seek his services exclusively. From that moment on, the name Zucca became synonymous with impeccable craftsmanship in Milan.

Eredi Zucca

As the centuries passed, the business passed from generation to generation, with each family heir contributing something unique to the family legacy. Francesco Zucca, an important figure from the beginning of the 19th century, led the business through the turbulent years of Napoleon's occupation of Italy. Despite the challenges, including robbing a store, Francesco stood out for his endurance and humanity. One famous story tells of how, in the midst of political turmoil, he treated a wounded French soldier, which earned him the respect of the occupying forces and helped protect his trade from further harm. This period also marked a turning point in innovation, when Francesco developed the first shaving brush with natural bristles, inspired by the brushes used by French soldiers. This innovation improved the shaving experience and further raised the profile of the barber shop.

Eredi Zucca

During the 19th century, as Milan became a cultural and political center, Eredi Zucca's barbershop transformed into a space not only of care, but also of intellectual debate. More precisely, it became a meeting place for revolutionaries during the Risorgimento , a movement that led to the unification of Italy. Located near Via Bigli , the barber shop was frequented by influential people of the time, serving as a discreet space for the exchange of ideas about freedom and nationalism. This transformation reflected the changing cultural climate of Milan, as the city's elite increasingly began to attach importance to personal care as an expression of refinement and status. Eredi Zucca played a key role in this movement, importing exotic fragrances such as sandalwood and bergamot, which became highly sought after among their clientele.

Eredi Zucca
Eredi Zucca

Today, Eredi Zucca remains a symbol of Italian excellence in the world of care, combining its rich historical heritage with a modern sensibility. The brand now offers a wide range of luxury products, from aftershave and skin care products to grooming accessories such as handcrafted shaving brushes and manicure sets. Their store in Milan is a unique experience that offers personalized service and exclusive products that continue to attract a demanding clientele. Their commitment to quality and tradition, combined with continuous innovation, has allowed Ereda Zucca to maintain its position as a leader in men's grooming and a representation of Milanese elegance.

Eredi Zucca

Their mission is to: "review the true Milanese barbershop experience, honoring this rich and glorious past", that Eredi Zucca stands for. Focused on preserving their artisanal approach to care, the barbershop evokes the power of heritage in the modern world, and their ability to innovate while preserving history sets them apart as a symbol of Milanese excellence, which continues to flourish centuries after its founding.


For more information, visit www.eredizucca.com


Pictures by: Eredi Zucca, GSL Works

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